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Nov 8

Browse grocery giveaways

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Sweepstakes guides

About grocery giveaways

Grocery sweepstakes award grocery-store gift cards, food and drink, or a supply of a brand's products. Food brands and supermarket chains may offer multiple winners instead of one large prize.

A "year's supply" can mean coupons, a gift card, a set number of products or several shipments. The rules should give the prize's value and explain how it will be delivered.

Food promotions often spread the prize across several products or redemption dates. Do not assume that a year's supply means unlimited groceries or a single cash payment; the sponsor’s definition in the rules is the useful detail.

Tax guidance: IRS Publication 525.

What to check before entering

  • What the sponsor means by a year's supply and how its value is calculated.
  • Whether the prize is food, coupons, a store card or several shipments.
  • Redemption locations, product restrictions and delivery timing.
  • Purchase requirements and any free alternate method of entry.
  • Tax treatment of food, product and gift-card prizes.

Frequently asked questions

What does a "year's supply" mean?

The sponsor defines it in the official rules. It may be a set number of products, coupons or a gift card with a stated retail value. Check the official rules for the promotion's exact terms.

Do I have to buy the product to enter?

A legitimate sweepstakes should not require a purchase to enter or win. If a promotion offers extra entries for a purchase, read the rules for a free alternate method of entry. We label those listings "Purchase or free mail-in" when applicable.

Is a grocery prize taxable?

Generally, yes. Food, products and gift cards can all be prizes with taxable value, even when the sponsor does not send tax paperwork. A tax adviser can explain what applies to your situation.